The campaign—which also highlights the negative consequences for Americans if the RFS is weakened—will run inside the beltway and target the Hill, Politico, the New York Times, the New Republic, and mobile ads.
Fuels America also put out an accompanying blog post announcing the “Top 10 People That Benefit from a Weakened Renewable Fuel Standard,” including “Supertankers,” “Big Oil Execs,” and less obvious folks like “Asthma Inhaler Manufacturers,” “China and Brazil,” and “The Dowager Countess.”
The ads ask, “If America loses the Renewable Fuel Standard, who wins?” and go on to suggest answers: “Less Lower-Cost Ethanol = More $$$ For Big Oil,” or “There were 6,000 oil spills in 2012—16 per day.”
Fuels America has been a leader in the fight to protect America’s Renewable Fuel Standard, following a proposal from the EPA that would effectively gut the rule—which would lead to more dependence on foreign oil, higher prices at the pump, and fewer jobs for the thousands of Americans employed by the renewable fuels industry. Highlights of Fuels America’s campaign have included the “Oil Rigged” campaign’s television advertisements and Memorial Day’s advertisements on radio and gas station monitors.