Episodes

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When You Feel Better, Your Farm Better

Todd Price serves as the Vice President of Operations at Farm Foundation. Todd was raised on his family’s 170-year-old grain and livestock farm in southwest Iowa. He received a bachelor’s degree from Simpson College and is a 2014 graduate of the Illinois Agricultural Leadership program. Actively involved in various agricultural organizations, he currently serves as a board member for his local Farm Bureau and volunteers his time with the Glenview Clovers 4-H club and the local FFA chapter.

 
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293. Lorelei Bergin talks data, food and consumers + NielsenIQ’s identified trends for 2024

Agbioscience is the only economy in the world that touches every person on planet, every day, given that it centers on food. Today we are joined by Lorelei Begin, Vice President of North American Retail for NielsenIQ  to talk trends shaping food and what’s ahead for grocery store shelves in 2024. 


From ingredient labels being more closely examined by savvy shoppers to the uptick of wellness-related products gaining more traction, Lorelei lays out what is driving consumer behavior and purchase patterns. She also gets into data creating insights for food companies to get the ultimate in-store commodity: shelf space.  


Mitch and Lorelei take time to walk through consumers’ increased focus on health, GLP-1 drugs, how it’s shaping what goes in grocery carts and the food system’s response. How does a focus on health function in a tightening economy? Lorelei says food is first and a “better for you” lifestyle is staying resilient in these times. She also looks ahead to trends we could see impacting the food space and how that impacts consumers – no matter their budget.  

 
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The Hoosier Ag Today Podcast for 4/8/24

On the HAT Podcast Eric Pfeiffer and Sabrina Halvorson have the news including adjustments Farm Bureau would like for the safety net in the next farm bill and a fire expert on wildfire prevention. HAT Chief Meteorologist Ryan Martin says moisture is in this week's Indiana forecast after a brief break, and Friday soybean and wheat markets posted gains as corn remained steady. Andy Eubank has the market closing numbers and Brian Basting has market commentary on the #HATPodcast.

 
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The Hoosier Ag This Week Podcast for 4/5/24

On this edition of Hoosier Ag This Week: A tornado ripped through Ben Kron's family farm in Evansville on Tuesday where he farms with his mom, Joyce, and dad, Randy. Ben shares with Hoosier Ag Today’s Eric Pfeiffer the extent of the damage that was done to his farm—as well as the outpouring of support he’s received from Indiana’s farm community.

Chief Meteorologist Ryan Martin has your Indiana Farm Forecast as he talks about the chance that you’ll be seeing sunny skies during the Total Solar Eclipse throughout the state on Monday afternoon. Also, Brian Basting with Advance Trading reviews the grain markets from this past week.

Plus, it's been a great week to be a Purdue fan! As the men’s basketball team travels to Arizona for the Final Four, Purdue students also had weeklong celebration at their campus as ag students hosted Purdue Ag Week!

All of that and much more are coming up on Hoosier Ag This Week!

 

 
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The Hoosier Ag Today Podcast for 4/5/24

On the HAT Podcast Eric Pfeiffer and C.J. Miller have the news including a farmer review of storm damage this week in southern Indiana and ag leaders are already looking to the issues that will come up in the next general session. HAT Chief Meteorologist Ryan Martin says some sunshine will take over but Indiana weather remains chilly, and Thursday grains and oilseeds closed quietly mixed in sideways trade. Andy Eubank has the final numbers and Mike Silver has market commentary on the #HATPodcast.

 
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The Hoosier Ag Today Podcast for 4/4/24

On the HAT Podcast Eric Pfeiffer and C.J. Miller have the news including taking a closer look at river levels on the Mississippi and improving soil health while reducing dependency on synthetic fertilizers. HAT Chief Meteorologist Ryan Martin says chilly with below normal temperatures, and Wednesday grains and oilseeds banded together to work higher, over a dime up in wheat. Andy Eubank has the final numbers and Tom Fritz has market commentary on the #HATPodcast.

 
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The Hoosier Ag Today Podcast for 4/3/24

On the HAT Podcast C.J. Miller and Sabrina Halvorson have the news including ISDA's Don Lamb back from South Korea and it's not just Purdue basketball final four week. It's also Purdue Ag Week on campus. HAT Chief Meteorologist Ryan Martin says the moisture isn't finished but the heaviest of it is, and Tuesday grains and oilseeds again sold off. Andy Eubank has the final numbers and Karl Setzer has market commentary on the #HATPodcast.

 
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The Hoosier Ag Today Podcast for 4/2/24

On the HAT Podcast Eric Pfeiffer and C.J. Miller have the news including a closer look at the soybean checkoffs and the Indiana turkey checkoff too. HAT Chief Meteorologist Ryan Martin calls for more April showers around Indiana, and Monday corn, soybean and wheat markets moved lower. Andy Eubank has the final numbers and John Zanker has market commentary on the #HATPodcast.

 
Hat Podcast Network

Sustainability, Agrifood Trends, & Live Monkeys

Which of the agrifood trends will be the most transformative for 2024? Dr. Allen Gray returns for another round with hosts Sal Sama and Ryan Priest for another episode of The High Ground powered by Premier Companies.  As you may remember, in addition to being the Land O’Lakes Chair in Food and Agribusiness, Dr. Gray is the Professor of Agriculture Economics at Purdue University.


On today’s episode, Dr. Gray will share some thoughts from his recent article, How Will Tech Enable Agrifood Trends of 2024?  Dr. Gray, Sal, and Ryan will cover a variety of heavy-hitting topics such as sustainability, digital transformations, labor trends, food traceability and financing, and agribusiness trends.  You’ll hear about how technology enables us to share how growers steward their resources and how they’re able to prove it through data, information, and technology.  “I think we are a really sustainable industry, but maybe we don’t tell that story very well, and one of the reasons for that is that we haven’t been as capable as we could be at talking about that, and that’s where digital comes in.”  You can view the full article here: https://agribusiness.purdue.edu/how-will-tech-enable-agrifood-trendsof2024/#:~:text=Technology%20is%20pivotal%20in%20this,of%20soil%20and%20crop%20health


 
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292. AGCO’s Andrew Sunderman on better together with Trimble + creating value for farmers

As we head into the spring planting season, there is much focus on technologies and innovations that will enable producers to drive returns in a tightening farm economy. Andrew Sunderman, Join Venture Transition Lead for AGCO, joins today to talk about their new JV with Trimble and having an innovation ecosystem ready to serve the farmer – no matter how or what they’re investing in for their operations during any given year.  


In a time where it could be easy to say no to new tech or innovation, how does AGCO differentiate? Andrew talks control and accuracy, usability and optimizing outcomes. From their retrofit tech approach that helps to leverage smaller bets on-farm to improved performance of current equipment, he gets into solving problems that have never been met before and how the joint venture with Trimble will add continuation to their work. 


    

 
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